Matt Like executive portrait
MODERN DEALER INSTITUTE / LEADERSHIP

Experience beyond the showroom.

Published perspectives, industry conversations, and hands-on automotive retail leadership. Explore the work and experience informing Matt Like's approach to practical dealership education.

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FEATURED WORK & APPEARANCES

Industry insights, in print and conversation.

These independent publications and interview appearances offer a closer look at Matt's approach to lead management, e-commerce, and measurable dealership performance.

AUTOSUCCESS · MARCH 28, 2023 · BYLINED ARTICLE

The Ultimate Best Practices for Internet Lead Follow-Up

Matt's article examines structured outreach, contact quality, CRM follow-up discipline, and ways dealerships can turn internet opportunities into meaningful customer relationships.

Read the article ↗
THE 100 MARKETERS PROJECT · OCTOBER 8, 2025 · PODCAST

Episode 9: Matt Like & Marietta Parente

A conversation about automotive marketing and e-commerce across a large dealership group, including acquisitions, digital experience, lead handling, CRM and AI, and performance metrics.

Listen to the interview ↗
FROM EXPERIENCE TO EDUCATION

Putting the lessons to work.

Matt's experience spans dealership sales operations, CRM execution, and regional e-commerce leadership within a large multi-dealership organization. Modern Dealer Institute brings those practical lessons into publishing, education, and planned training and consulting resources.

The Modern Dealership Playbook is Matt's upcoming guide to modern sales and management practices.

Discover the upcoming book ↗